Thank you, but I’ll have to think about it. Every salesperson under the sun cringes upon hearing this polite, and yet vague response to their perfectly crafted pitch. It’s true that many things in the sales process are beyond your control, but some aren’t and you should focus on them. One of the things you…
Using Data Mining and Big Data to Predict Customer Behavior
The future depends on what you do today, said Mahatma Gandhi. Especially if you’re a salesperson or a marketer. Predicting customer behavior is one of the essential elements of marketing research, but we can’t deny that it’s still difficult to know what our customers will actually do, when and how much they will buy, or…
How to Manage Your Sales Pipeline
Keeping your sales pipeline squeaky clean and properly managed is pivotal for the success of your business. You don’t want your water pipelines clogged, and the same goes for your sales pipelines. In other words, keeping stale opportunities that are in the pipeline for too long only slows down your business flow. There are several…
5 Crucial Methods for Growing Sales in 2017
The end of the year is the best time to reflect on what you’ve accomplished so far. It’s also useful to analyze the things you aren’t satisfied with, identify your mistakes and learn from them. But, it’s instrumental that you make a plan for the next year and see how you can improve your business…
How to Outsell Your Competition with Big Data Analytics
Big Data is one of the most revolutionary opportunities for marketing and sales ever since the internet infiltrated all parts of our reality and dramatically changed it. According to Berkeley’s researchers, 1.5 billion gigabytes of information was produced only in 1999, and that amount doubled in size over the course of three years. SINTEF, a…
Convert negative reviews into a sales explosion!
Since the recent Olympics, I’ve been thinking about Ryan Lochte and how the negative comments affected his brand. Unfortunately, businesses are no different from personalities and once you are interacting with an audience the potential is there for a positive likewise a bad review. It’s often said that word of mouth travels faster than any…
Turning Up the Heat on Your Cold Leads for Maximum Results
Guest Author: Tiz G. Corta of Inspired Publishing How would your business change if you could warm up any cold email into a raving fan and customer? According to research by gigaom.com, 86% of marketers use e-mail marketing as the most effective method for awareness building, lead acquisition, sales conversion and customer retention. All it…
Learn how 