Keeping your sales pipeline squeaky clean and properly managed is pivotal for the success of your business. You don’t want your water pipelines clogged, and the same goes for your sales pipelines. In other words, keeping stale opportunities that are in the pipeline for too long only slows down your business flow. There are several…
5 Crucial Methods for Growing Sales in 2017
The end of the year is the best time to reflect on what you’ve accomplished so far. It’s also useful to analyze the things you aren’t satisfied with, identify your mistakes and learn from them. But, it’s instrumental that you make a plan for the next year and see how you can improve your business…
How to Outsell Your Competition with Big Data Analytics
Big Data is one of the most revolutionary opportunities for marketing and sales ever since the internet infiltrated all parts of our reality and dramatically changed it. According to Berkeley’s researchers, 1.5 billion gigabytes of information was produced only in 1999, and that amount doubled in size over the course of three years. SINTEF, a…
Email Marketing Segmentation Strategies
No matter what some say, email marketing isn’t dead! It’s very much alive and kicking. This strategy is still considered to be the cornerstone of many successful marketing campaigns. It’s effective but only if properly executed. One of the most crucial steps in establishing a successful email marketing campaign is segmentation. Unfortunately, many marketers seem…
9 Ways Marketing Can Boost Sales
“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” Joe Chernov You’ve worked hard and created a great product. You’re absolutely sure your product is something that the market needs. Now what? It won’t sell and make profit unless you spread the word. There’s that common myth that needs busting…
Convert negative reviews into a sales explosion!
Since the recent Olympics, I’ve been thinking about Ryan Lochte and how the negative comments affected his brand. Unfortunately, businesses are no different from personalities and once you are interacting with an audience the potential is there for a positive likewise a bad review. It’s often said that word of mouth travels faster than any…
How to turn a NO into a YES in Sales
No, Non… In business this one word can shatter many dreams or it can actually do the reverse by creating opportunities. For a business practitioner no should not be the end of the conversation. As business leaders we should take the NO as a challenge, an opportunity to develop an idea and to be creative…
Are You Scared Of Cold Calling? 4 Tips To Get Over Your Fear
Are you one of those salespeople who will try any strategy besides cold calling to generate quality leads? Do you have a fear of rejection when making a call to your potential prospect? “It’s time to get over your fear” Cold calling success does not go to the smartest in the room, the best looking, hardest…
Is there such a thing as too much communications in sales?
It seems like from the time we wake up we are either on our mobiles checking the weather, our contacts social media posts, stocks trading or what’s in the news. But what does this mean for businesses? Do we make ourselves more visible and are the platforms used really meaningful? This leads to the next…
A always B be C closing
Any method you use for sales, at some point in your conversations with your prospects you have to ask “for the business”. Where so many of my clients have gone wrong was not stepping out of their comfort zone. Most people do not know when or how to ask for the business as they have…