If you’re just tuning in – make sure to read our last post: SuperBowl 50: Sales Vs. Marketing  first – as it explains the differences and the necessity of each aspect of your business journey. In this post, we are going to discuss strategies for tackling each level of prospect/lead (cold, warm, hot). We’ll also discuss how to get over…
SuperBowl 50: Sales vs. Marketing
7 Tips to Help Maintain Your Next Client
Last week, I spoke to a group of salespeople about the importance of not only closing their next client, but also maintaining those clients year after year. Building a sales funnel can take days, months, and even years for big deals, so knowing how to maintain those clients is very important to a stable business….
How to Create a High-Performing Sales Culture
Ask a business what the top three resources it needs are to be successful and experienced owners and managers will immediately include a good sales team as one of them. In fact, some might say sales are in all three categories. Sales generate the lifeblood of a business in terms of revenue. That money pays…
How to Use Content as the Silver Bullet in Sales!
When it comes to online sales, most consumers won’t pick up the phone to start asking questions. As a result, the online content associated with a product or service needs to be comprehensive and complete. A webpage usually has one chance to hook a consumer, which may last only a few seconds, before the decision…
Why Salespeople Are Here to Stay!
You have probably heard someone say that online stores are making in-person sales obsolete. These people are often envisioning some sort of world where businesses are run by computers that replace real people. That scenario is never going to happen. Computers can enhance a consumer’s experience, but salespeople are an integral part of business and always will be. Personal Attention Automation has…
36% Better Conversion: Let Me Explain How I Did It
Have a recorded demo on the front page of your website Yes, that’s right. A simple recorded demo of your software will bring organic traffic to your website. Professionals are busy and it is tough for them to find 30 minutes to book a live demo. Therefore, what do you do? Offer it right on…
6 Steps in Pricing your products
Any new business venture means making tough decision, price being one of the hardest. As a small business of course you want to maximize revenue and increase profits. However to do this whilst keeping in mind the real value of the product AND the price your are charging is a whole new issue. Differentiate Determine…
10 Sales Quotes That Can Help Your Business Grow
Quality vs Quantity of Data…The Truth Behind Your New Leads
Today I want to dispel a few myths for you and in turn, enlighten you on the pros of purchasing and exchanging leads. It’s a well-known fact that many leads turn out to be ‘duds’ when you purchase a large list of leads for your company; similarly, you may be purchasing leads that are not…