Come July 1, 2017, nothing will be the same for marketers in Canada. CASL will come into force, and it will be its third and final stage. This legislation is one of the harshest in the world, and that’s why both Canadian companies and companies that are operating in Canada have to adhere to it…
Tips for Email Marketing in a Mobile Era: 2015
It’s still here, and changing faster than ever. Email marketing is still completely relevant and useful to increase your companies return on investment. There are however, plenty of challenges to contend with and opportunities provided with the future of email marketing. Today, I want to tell you how to remain (or become) successful in the…
The Dirt on the Canadian Anti-Spam Law: How ExchangeLeads Helps You to Stay Compliant
Who likes spam? Not me, and I’m sure not you. If you’re not in the know concerning the new anti-spam law rest assured, this post is going to show you everything you need to know! Effective July 1st 2014 Canadian Anti-Spam Law (for simplicity, let’s call it CASL) went into action. You might be asking the question: what does…