Let’s quickly take a look at how sales techniques have changed over the last 40 years. Our grandparents were the door-door salespeople, our parents were the telemarketers, our generation used direct mail systems, and the new generation uses the internet. Technology continues to evolve and the marketing industry has turned to social media and email….
How to Make the Most of Your Marketing Budget: 2015
Salesforce.com reported that in 2015 a whopping 84% of marketers will increase their marketing budget! Just because your budget increases, doesn’t mean you shouldn’t still spend smart. At the core, it’s all about using your contact list effectively and maintaining a successful and legitimate contact list. It was also reported that 73% of marketers agree that…