Email marketing is still alive and kicking. Moreover, it’s one of the most valuable tools for marketers If you think that I’m wrong, you should read these stats and see for yourself.
Using Data Mining and Big Data to Predict Customer Behavior
The future depends on what you do today, said Mahatma Gandhi. Especially if you’re a salesperson or a marketer. Predicting customer behavior is one of the essential elements of marketing research, but we can’t deny that it’s still difficult to know what our customers will actually do, when and how much they will buy, or…
5 Ways to Boost Your Email Marketing Campaigns
People might argue that email marketing is already becoming extinct. I disagree, email marketing works – and as they say, the proof is in the pudding! Society is coming back full circle in a few ways – women are reintegrating 80’s leggings, men are adopting caveman-esque grooming habits (see: lumbersexual), and email marketing is back…
Google – The Future of Advertising for Your Business
Google has joined the ranks of existing social media titans to offer a new way to personalize your advertisements to potential clients using your own lists. Customer Match allows advertisers to upload their client lists in AdWords. The launch of this revolutionary access extends beyond basic web searching to include YouTube Trueview advertisements and the…
10 Sales Quotes That Can Help Your Business Grow
Emerging Trends in Marketing: Digital Evolution
What was originally the technology industry has sailed into a new category that could be referred to as digital. The digital industry encompasses a wide array of sectors including: social media, marketing, and technology all in one. Digital is the future. It can be overwhelming to be in this industry. Millenials (Generation Y) and Generation…